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European media freedom act

Briefing 06-02-2024

An independent media is a pillar of democracy and an important part of the economy, helping to shape public opinion and hold those in power to account. In recent years, however, there have been increasingly worrying trends across the European Union (EU), as documented in the annual rule of law reports by the European Commission, and by other tools such as the Media Pluralism Monitor. Tabled on 16 September 2022, the proposed European media freedom act (EMFA) would introduce a new set of rules to ...

European media freedom act

Oversigt 27-09-2023

In September 2022, the European Commission proposed a regulation establishing a common framework for media services in the internal market (the 'European Media Freedom Act'). During the October I plenary session, Parliament is scheduled to vote on the report from its Committee on Culture and Education (CULT). The report as voted would then form Parliament's position for interinstitutional negotiations with the Council, which agreed its position in June 2023.

The impact assessment (IA) defines in sufficient detail the problem, its drivers and the need to protect media pluralism and independence in the EU. While it duly explains that the problems identified affect the 'entire information ecosystem', their geographical scale is not very clear. The IA examines three options, with different packages of measures with a gradually increasing level of approximation of certain aspects of national frameworks relating to media pluralism and independence. Costs and ...

Political advertising is central to informing and influencing how people vote, and may affect citizens' perceptions of the legitimacy of their own political system, particularly when published in the run-up to elections. Rules governing political advertising are therefore key to guaranteeing citizens' fundamental rights and the integrity of democratic processes. Rules governing political propaganda during electoral periods are naturally therefore a focal point of electoral law. Traditional rules ...

Regulating political advertising

Oversigt 30-01-2023

During the February I plenary session, Parliament is expected to vote the report on the proposal to adopt a regulation on the transparency and targeting of political advertising. Put forward by the Commission as part of the November 2021 legislative package to reinforce democracy and ensure the integrity of elections, the report was adopted by the Committee on the Internal Market and Consumer Protection (IMCO) on 24 January 2023.

During the September 2022 plenary session, Parliament is expected to debate and vote the report concerning the Commission proposal to recast the Regulation on the statute and funding of European political parties and foundations. The report was adopted by the Committee on Constitutional Affairs (AFCO) on 13 July 2022 – with 18 votes for, 4 against and 2 abstentions – and includes 36 amendments to the original proposal.

The proposal on political advertising aims to require online platforms to also provide information about the political affiliation and on the funding of the ads. Binding EU harmonised rules on political advertising will help companies, especially the SMEs, to enter the internal market of cross-border advertising services, as well as promote transparency of political ads.

This collection of studies presents expert studies and workshop proceedings related to relevant topics of the DSA and the DMA, focusing on opportunities and challenges for the digital single market and consumer protection. The studies result from the ongoing interest of the IMCO committee in improving the functioning of the digital single market and developing e-commerce rules based on scientific evidence and expertise.

Influencer marketing as part of the advertising industry has grown significantly in recent years, becoming one of the most popular and effective forms of online advertising. The fast-growing market of influencers comes with potential risks for consumers and creates several challenges for regulators. This study provides information and analysis on the impact of influencers on advertising and consumer protection in the Internal Market, identifies best practices and makes recommendations for future ...

The Monthly Highlights publication provides an overview, at a glance, of the on-going work of the policy departments, including a selection of the latest and forthcoming publications, and a list of future events.