Information Requirements in the Digital Environment

15-01-2007

Questions to be addressed in this briefing paper are the following : Current EU legislation (e.g. Distance Selling Directive, E-commerce Directive etc.) prescribes mandatory information requirements that sellers need to provide to buyers. Are these information requirements appropriate in the context of the digital environment? What, concretely, should be added or removed from the information requirements to be provided by the producers and service providers to e-consumers (taking into account, in particular, the needs of non- technical users) ? How well is consumer information on conditions of sale being communicated to online shoppers ? How can the transparency of the supply chain be ensured on the digital market? How can one ensure that consumers are aware of the real identity of the contractor (e.g. when they are transferred from one seller’s homepage to another without their knowledge) ?

Questions to be addressed in this briefing paper are the following : Current EU legislation (e.g. Distance Selling Directive, E-commerce Directive etc.) prescribes mandatory information requirements that sellers need to provide to buyers. Are these information requirements appropriate in the context of the digital environment? What, concretely, should be added or removed from the information requirements to be provided by the producers and service providers to e-consumers (taking into account, in particular, the needs of non- technical users) ? How well is consumer information on conditions of sale being communicated to online shoppers ? How can the transparency of the supply chain be ensured on the digital market? How can one ensure that consumers are aware of the real identity of the contractor (e.g. when they are transferred from one seller’s homepage to another without their knowledge) ?