What if 'nudging' good habits could make us healthier?

Kort sammanfattning 19-10-2018

The link between high consumption of trans fats, sugar and salt, found in high amounts in processed food, and an increased risk of cardiovascular diseases (CVDs), type 2 diabetes and various cancers is well established. In the current food market, calorie-rich, processed food, wrapped with ambiguous labels, is readily available, cheap and heavily promoted. But what if consumers could be prompted to make healthier food choices?